Think about the last time you uploaded an image to your website. Chances are you downloaded it from a stock photography site, uploaded it to the backend of your site, and then inserted it to the page. This makes a shining example of image optimization, right? Not quite.
You’ve probably read a million articles about content marketing by now, but with 88 percent of B2B marketers using the process every day and another 76 percent planning to in the future, you’d better start taking content marketing seriously.
The checkout page is crucial when it comes to online selling. This is where customers finalize their purchase, enter their payment and shipping information, and hit that precious “Buy” button. However, almost 70% of online shoppers abandon checkout without a purchase.
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Instagram Reels has quickly become one of the most popular features on the platform. With two billion active monthly Instagram users, small business owners have a lot of opportunities to reach new audiences by making Reels. Make sure you don’t miss out!
Without a doubt, TikTok is the 21st century’s trend-setter. With over 1 billion active users per month in the last quarter of 2021 and an impressive 88% positive app review in the U.S. in 2020, it’s no surprise that the online platform has been causing a stir in modern marketing and ecommerce.
The opportunities are endless when it comes to subscription businesses. This market is booming, with entrepreneurs starting to notice the profitable nature of these kinds of businesses.
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Working in media relations, that question flabbergasted me. Wasn’t the goal media relations impressions? And isn’t a story in The New York Times the holy grail?
Video content is trending, in a big way.
Optimizing your website content is crucial for ranking in search engine results and driving traffic to your site.
Your website is the digital face of your business, your digital business card. It needs to be welcoming, educational and helpful to your users.
Are you talking about SEO, but in the wrong way? Have you noticed that this topic creates a collaboration gap between digital marketers, creatives and other departments? If you’ve ever gotten blank stares or confused looks when you bring up SEO, you have some work to do.
People don’t like advertisements; there’s even research to back it up. According to the Advertising Association in December 2018, public favorability of ads have hit a new low. Consumers are increasingly bombarded by ads and are averse to messaging that they deem unhelpful.
Don’t skip a beat as you and your team plan, create and publish content for your product launch! This checklist covers all the content assets needed throughout your product launch.
This guide will be your go-to resource for working through updating your website content.
Google keeps changing and updating its search algorithm to provide more relevant results to its end users.
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Allow fans to unlock tracks, playlists, video's, contests, coupons, live streams, merchandise, event tickets and even in-person meet & greets on your website.
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Bubble introduces a new way to build software. It’s a no-code tool that lets you build SaaS platforms, marketplaces and CRMs without code. Bubble hosts all web apps on its cloud platform.
Easily answer questions with data Actiondesk works like a spreadsheet and connects to your live data from your database.
Squarespace is an all-in-one content management system, or CMS. With a single subscription, you can create a website, host your content, register your own custom domain name, sell products, track your site’s analytics, and much more.
Build a fully functional website with pictures, text, filters and links without writing code. The best validation of your idea is if people pay, and now you can validate that super fast!