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Learning the legalities of running a business means introducing yourself to a lot of rules, practices, and terminology that can be somewhat muddy and confusing. That’s why today, we’re going to shed light on one legal topic that affects many business owners: trademarks.

Choosing an entity type for when you start a business has far-reaching implications on how you run, grow, and pay taxes on your business. Two of the most common types are a limited liability company (LLC) and a corporation.

A domain name is more than a digital address where people can find you online. It’s how you express your identity and build a brand. But choosing a memorable domain name for your business takes some consideration. 

Have you ever considered how a web page works? When you use a web browser to obtain information, you interact with a remote computer system. The internet carries requests from your browser to web server software on that system, as specified by its IP address.

There’s a growing resistance to spending 9-to-5 at the office, embarking on long commutes that bookend each day, and living to work instead of working to live.

Before launching into your social media marketing plan for your ecommerce website, you need to first get an overview of the distribution of social media usage.

Improve your Shopify store with the POWR FAQ Page Builder Help Center. The easy way to quickly provide answers to customers' top questions. No coding required.

As a new entrepreneur, you’re likely short on two precious resources: time and money. Startups don’t make a profit right away, and without funds to pay yourself or employees, the race is on to make a sale. That’s why so many first-time businesses choose dropshipping.

One of the most common questions aspiring entrepreneurs ask is: What are the best dropshipping suppliers and wholesalers for my ecommerce store?

It’s hard to start a business without any products or ideas for things to make and sell. In fact, sourcing a supplier is often one of the first steps if you’re not creating the items yourself.

Dropshipping with Aliexpress is an excellent way to start an ecommerce business without worrying about inventory or shipping. It’s as simple as listing a product for sale on your website and sending an email to your supplier to ship the item on your behalf whenever you get an order.

Learning how to start a dropshipping business, like any type of venture, isn’t easy. Nevertheless, it’s a great first step into the world of entrepreneurship. You can sell to customers without holding any inventory. You don’t need to pay for products upfront.

Some of the most common questions you get as a store owner will inevitably be related to shipping. Your shipping policy is a living document for your business, one that you update and adjust as your operations and circumstances change—especially when the unexpected forces you to adapt.

Cyber Monday is here, but you already know that: you’ve been up for hours (after a full night’s sleep) watching sales pour in steadily as your customers wake up time zone by time zone to snag deals in your store.

As consumers, we don’t actually know what things should cost. You might purchase a jar of discounted marinara sauce at an organic grocery store for $7.99, only to find that the regular shelf price of the jar is $5.99 elsewhere. 

Every online store wants to increase traffic and conversions. But even after you’ve put together a basic strategy it can still be challenging to decide on which marketing tactics you should try.

Passive income is often described as “making money while you sleep,” but there’s more to it than that. If it really was that easy, everyone would be counting dollar bills while also counting sheep.

Performance should inform business decisions, and KPIs should drive actions. Key performance indicators (KPIs) are like milestones on the road to online retail success. Monitoring them will help ecommerce entrepreneurs identify progress toward sales, marketing, and customer service goals.

As many as eight out of 10 Pinterest users have found a new brand or product via the platform, and a recent survey found Pinterest marketing effectiveness has actually increased by 140% in 2022 over 2021's impact. Pinterest added social commerce in 2015.

A business incubator is a workspace created to offer startups and new ventures access to the resources they need, all under one roof.

With custom products, you can start your own clothing line, monetize your audience, or cater to a specific niche. Print on demand is a fulfillment model that makes all of that possible without having to hold your own inventory.

Using the right Instagram hashtags can help you extend your reach, engage your audience, boost your brand, and even please the Instagram algorithm. In order to get each of these distinct benefits, however, you need to have specific strategies in place.

The first time I considered how to start an online store, I remember staring at the blank canvas before me, not knowing where to begin. Looking back, the mistakes I made are not uncommon for first-timers.

You don’t need a revolutionary new product idea to sell things online. In fact, you don’t even have to manufacture your own products to start your own ecommerce business.