Whether you want to create a video diary recording your daily life or share expert advice on traveling on a budget, YouTube is the place to be for vlogging.

Just as writing a book needs a detailed outline, creating an engaging video needs a solid video script. Why? Because it’s what lays out the skeletal framework of your video — covering everything from what to add to it, what objective it’ll serve, how the scenes will build and so on.

As business owners, you’re always looking for ways to advertise your products and services in a way that will appeal to your ideal customers. And as you know, a brochure is a timeless marketing staple. 

If you’re just starting on YouTube or looking to grow your channel, you should know that consistency is key to success on the platform. But to consistently make videos and to rank on the platform, you need ideas.

Did you know there are over two million active podcasts globally with 48 million+ episodes? While it’s a no-brainer for you to jump on the trend and start a podcast for your own business, it’s also equally important to find a way to make your podcast stand out from the rest.

According to a survey our founder Payman Taei conducted on LinkedIn, 91% of professionals agree that branding is important. But just how important is it?

Performance reviews can help you evaluate your employees’ attitude, skills and goals and whether they align with your business or not.

Selecting fonts for any design — including infographics — can be a daunting task, even for a designer! Scrolling through hundreds of fonts to find the right one is a tremendous creative feeling but can also feel like a waste of time.  We’re here to help.

Designers aren’t the only ones that benefit from design trend inspiration. Marketers, product managers and sales teams can also gain valuable knowledge for their work by knowing what designers are creating.

By nature, interactive PDFs are pretty much like the good ol’ PDFs — ones that we commonly download as files for eBooks, sales collateral, white papers, brochures, portfolios and so on.

If you’ve been tasked with an event marketing campaign, or you’re curious about running an event for your brand, there’s a lot you need to know.

You should always be on the lookout for innovative ways to communicate with your audience. Don’t let your content strategies go stale by sticking to the same types of content year after year. Audiences and consumers expect brands to evolve, grow and expand their communication platforms.

Every business owner wants their brand to be strong, memorable and impactful. But what does it take to reach that level of branding legacy? Well, it involves living up to authentic core values, building meaningful differentiators, and strategically leveraging consumer and market data.

There are many kinds of content that can be shared on social media, from blog posts and case studies, to photographs of the products you sell. The general rule for sharing content online is 80/20.

Want to create a product catalog? Good call.  The best part? With everything that you learn today, you’ll be only a template away from creating a visually engaging product catalog. 

Looking for a Canva alternative? Here’s a list of 8 Canva alternatives (both paid and free) to help you create designs that stand out: Visme, Adobe Spark, Design Wizard, Easil, Snappa, Crello, Stencil and PicMonkey.

Coming up with a presentation topic idea that's meaningful, relevant and has a creative angle can be tough. If your teacher or professor just assigned you a presentation, and also asked you to pick your own topic, you're in the right place.

The first Lumen5 alternative on our list is Visme — a design platform that’s more than just a basic video maker. With Visme, you can create bite-sized (and branded) videos for all kinds of topics and purposes.

Infographics are now a popular and common way of getting across a lot of information in a short amount of time. The combination of images and text, when used correctly, can educate the reader in all kinds of topics and issues.

People use the platform not just for entertainment purposes, but also to find solutions to their day-to-day problems — this makes YouTube a gold mine for visual creators worldwide.

Everyone knows that a free ebook is one of the best lead magnet strategies for businesses of any size. But did you know there’s a whole other ebook world where you can ? Look at the data visualization below and how ebook sales have exploded in the past few years.

To stand out in the midst of ever-increasing startups, you need an impeccable branding strategy for your new entrepreneurial venture.

I’ve got some good news and some bad news for you. Let’s start with the good one first: YouTube users watch 1 billion (!) hours of content daily. Meaning: there’s a vast audience pool you can tap into.

The average person spends more time watching videos online than reading text or looking at images. In fact, video accounted for 73% of all online traffic in 2016—meaning that when someone’s on the internet, there’s a high probability they’re watching a video.

If you’re among these marketers, you’re in the right place. Because in this guide, we’ll walk you through 12 proven lead generation strategies that are sure to drive leads your way.  Most of the time, the problem isn’t in the tactic like the majority of us assume.